InTime Media believes the mobile phone is the natural way for audiences to interact with TV and Radio.

Text messaging is the 'MS-DOS' of mobile to media interactivity. Our technology is the next step.

(And it makes WAP look like 'Windows 3.0' too...)

What we've solved - technically

Synchronisation between mobile phones and broadcast programmes has been a long-term ambition of many broadcasters. InTime Media's solution gets round known obstacles: wireless networks present problems of cell bandwidth when many viewers interact at once; viewers are wary of data traffic charges on open network connections; different broadcast methods, such as analogue terrestrial, digital cable or satellite all have their own latencies, making it tricky to synchronise a mobile phone with a specific broadcast version of any programme.

We've solved these problems -- the mobile is now the true interactive device to use with TV or Radio.

Benefits
Our technology lets people respond to what they see and hear on TV or radio -- whether broadcast programmes, channel promotions or advertisements -- as it happens, by directly synchronising the broadcast content to a viewer's mobile phone in real time. This adds considerable excitement and immediacy to interactive applications -- and makes them far more trustworthy.

Why this matters - commercially

Our technology lets TV and Radio broadcasters, their production companies and advertisers, make new and higher revenues from audiences through their mobile phones.

Our products:

1. Deliver full accountability of interactive revenues and data to the public and regulatory organisations.

2. Deliver better, and more accountable, return on investment for production and marketing budgets.

3. Create new and better ways for audiences to interact and participate with what they see or hear on TV or radio.

4. Link broadcast output, mobile handsets and the Web to build communities and social networks around media brands.

5. Connect with the 'MySpace' generation through new interactive experiences.